Blog

Luxury brands are evolving to keep pace with changing consumer expectations. With the rise of consumer-focused technology, luxury is becoming more than just exclusive products; it’s about truly understanding and connecting with customers on a deeper level.

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Social media monitoring is a crucial tool for retail brands that can help customer retention and acquisition, guide marketing strategies and drive revenue. Find out why.

The Bodyguard Team

Find out why social networks are losing the content moderation battle, and what happens when toxic content goes unchecked.

The Bodyguard Team

In the fast-paced world of consumer packaged goods (CPG), social media is your go-to for marketing, engaging with customers, and building your brand.

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In today’s connected world, athletes aren't just competitors on the field - they're also big influencers on social media. Platforms like Instagram, Twitter, and TikTok give athletes the chance to engage directly with fans, build their personal brand, and attract big sponsorships.

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Monitoring large-scale events like the Olympic Games is a complex task that requires real-time data analysis and a keen understanding of social media dynamics.

With a global audience, discussions surrounding such events often go beyond sports, touching on sensitive topics like politics, ableism, body shaming, and LGBTQ+ rights.

The Bodyguard Team